The iPhone 17 could get pricier, and that’s bad news for Android fans too

Whatever Apple does, you can bet Android OEMs will copy.

May 12, 2025 - 14:26
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The iPhone 17 could get pricier, and that’s bad news for Android fans too
Apple iPhone 16 Plus in black color and iPhone 16 Pro in Natural Titanium color held out in hand
Credit: Aamir Siddiqui / Android Authority
  • Apple is reportedly considering a price increase for the upcoming iPhone 17 lineup while banking on new features to justify it.
  • Higher iPhone prices would allow Android brands to raise their own without losing competitive advantage, which isn’t good news for Android fans.

The iPhone 17 series is largely expected to launch sometime in September this year, following Apple’s annual tradition. The company is said to be planning a launch schedule shakeup, but that isn’t happening this year, at least. However, what could happen this year is a price rise across the iPhone 17 lineup, and that’s bad news for us Android fans.

According to a report from The Wall Street Journal, Apple is weighing a price increase for its “fall iPhone lineup,” i.e., the iPhone 17 series. However, it seems Apple doesn’t want to attribute the price increase to US tariffs on goods from China, despite them being one of the contributing factors. Instead, the company is said to be banking on new features and design changes to potentially justify the price increase.