AI is eroding what Reddit says is the site's greatest competitive advantage

AI Is Eroding What Reddit Says Is Its Greatest Competitive Advantage - Business Insider Reddit CEO Steve Huffman says the site's greatest advantage is its millions of human users. AI is now threatening that advantage. businessinsider.com Reddit CEO Steve Huffman says the site’s edge has always been its real‐people communities that dish out thoughtful answers, not the endless AI noise flooding much of the web. Lately AI bots have been creeping into threads, threatening that human touch, so Reddit’s rolling out tougher checks to verify newcomers are actual humans and keep the bot armies at bay.

May 12, 2025 - 13:08
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AI is eroding what Reddit says is the site's greatest competitive advantage

AI Is Eroding What Reddit Says Is Its Greatest Competitive Advantage - Business Insider

Reddit CEO Steve Huffman says the site's greatest advantage is its millions of human users. AI is now threatening that advantage.

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  • Reddit CEO Steve Huffman says the site’s edge has always been its real‐people communities that dish out thoughtful answers, not the endless AI noise flooding much of the web.
  • Lately AI bots have been creeping into threads, threatening that human touch, so Reddit’s rolling out tougher checks to verify newcomers are actual humans and keep the bot armies at bay.