Weekly Indie Log #21

It’s been a minute since log #20 , but—surprise!—your favorite indie log is back. I even said so on X: https://x.com/hirvesh/status/1908795436821057565 If you’ve been catching my updates on X , Bluesky , or Threads , you already know I’ve pivoted from Stomod and AssistFlare to a brand-new adventure: Habit Pixel . Habit Pixel — Small Pixels, Big Changes Long-time Twitter pals will remember my soft spot for mobile apps and B2C. My very first startup, OutLater , was a social-media scheduler that lived on both phone and web—proof here: https://x.com/hirvesh/status/1602634972632055810 After two web-app detours (Stomod and AssistFlare), it felt right to swing back to a mass-market product. I’d been using Habitify to track my own routines and thought, Why not build my own? One brainstorm later, Habit Pixel was born—a name I still love. Domains secured—habitpixel.com and habitpixels.com (I stuck with the singular)—I whipped up the MVP in a couple of weeks and shipped it to both app stores: https://x.com/hirvesh/status/1921763753135399103 The response? Positive. Since launch on 25 March 2025 , the numbers look like this: ~400 downloads so far—solid traction in a crowded habit-tracker arena. $19 in revenue from early Pro subscribers. Goal: hit 1 000 downloads by 31 May . Tracking All the Things Next on my list: lock down full-funnel analytics—acquisition, retention, churn, the works. I’ll document every tracking tweak right here on the blog. Marketing Habit Pixel I’m attacking discovery on three fronts: Social video – YouTube Shorts, Instagram Reels, TikTok, plus #buildinpublic posts. SEO – long-form content on https://habitpixel.com/blog . ASO – fine-tuning the app-store listings. Reddit Experiments I’m also dabbling in one-off promos. A recent post on /r/reactnative and /r/expo drew mixed but helpful feedback—chief among them: offer an alternative to the pixel-heavy Silkscreen font. https://embed.notion.co/api/iframe?app=1&url=https%3A%2F%2Fwww.reddit.com%2Fr%2Freactnative%2Fcomments%2F1kj813o%2Fjust_launched_habit_pixelmy_githubstyle_habit%2F&key=656ac74fac4fff346b811dca7919d483 What’s Up This Week? Widget fixes – polishing the new widgets. Paywall shift – moving Pro-only features (analytics + widgets) behind the subscription. User analytics – tracking rating prompts, habit creation events, and more. New views – adding layouts beyond the GitHub-style grid for broader appeal. Future roadmap – backend, AI-powered perks, and cross-device sync so you can tick habits off on any gadget. Stay tuned—pixels are about to get a lot more powerful.

May 12, 2025 - 15:22

It’s been a minute since log #20 , but—surprise!—your favorite indie log is back. I even said so on X:

https://x.com/hirvesh/status/1908795436821057565

If you’ve been catching my updates on X , Bluesky , or Threads , you already know I’ve pivoted from Stomod and AssistFlare to a brand-new adventure: Habit Pixel .

Habit Pixel — Small Pixels, Big Changes

Long-time Twitter pals will remember my soft spot for mobile apps and B2C. My very first startup, OutLater , was a social-media scheduler that lived on both phone and web—proof here:

https://x.com/hirvesh/status/1602634972632055810

After two web-app detours (Stomod and AssistFlare), it felt right to swing back to a mass-market product. I’d been using Habitify to track my own routines and thought, Why not build my own? One brainstorm later, Habit Pixel was born—a name I still love.

Domains secured—habitpixel.com and habitpixels.com (I stuck with the singular)—I whipped up the MVP in a couple of weeks and shipped it to both app stores:

https://x.com/hirvesh/status/1921763753135399103

The response? Positive. Since launch on 25 March 2025 , the numbers look like this:

~400 downloads so far—solid traction in a crowded habit-tracker arena.
$19 in revenue from early Pro subscribers.
Goal: hit 1 000 downloads by 31 May .

Tracking All the Things

Next on my list: lock down full-funnel analytics—acquisition, retention, churn, the works. I’ll document every tracking tweak right here on the blog.

Marketing Habit Pixel

I’m attacking discovery on three fronts:

Social video – YouTube Shorts, Instagram Reels, TikTok, plus #buildinpublic posts.
SEO – long-form content on https://habitpixel.com/blog .
ASO – fine-tuning the app-store listings.

Reddit Experiments

I’m also dabbling in one-off promos. A recent post on /r/reactnative and /r/expo drew mixed but helpful feedback—chief among them: offer an alternative to the pixel-heavy Silkscreen font.

https://embed.notion.co/api/iframe?app=1&url=https%3A%2F%2Fwww.reddit.com%2Fr%2Freactnative%2Fcomments%2F1kj813o%2Fjust_launched_habit_pixelmy_githubstyle_habit%2F&key=656ac74fac4fff346b811dca7919d483

What’s Up This Week?

Widget fixes – polishing the new widgets.
Paywall shift – moving Pro-only features (analytics + widgets) behind the subscription.
User analytics – tracking rating prompts, habit creation events, and more.
New views – adding layouts beyond the GitHub-style grid for broader appeal.
Future roadmap – backend, AI-powered perks, and cross-device sync so you can tick habits off on any gadget.

Stay tuned—pixels are about to get a lot more powerful.