AMC signs a deal with Runway to use its AI tech to generate marketing images and help pre-visualize unproduced shows, the first cable player to work with Runway (Steven Zeitchik/The Hollywood Reporter)
Steven Zeitchik / The Hollywood Reporter: AMC signs a deal with Runway to use its AI tech to generate marketing images and help pre-visualize unproduced shows, the first cable player to work with Runway — The ‘Mad Men’ and ‘The Walking Dead’ producer is the latest Hollywood company to sign a pact with the generative AI firm.


Steven Zeitchik / The Hollywood Reporter:
AMC signs a deal with Runway to use its AI tech to generate marketing images and help pre-visualize unproduced shows, the first cable player to work with Runway — The ‘Mad Men’ and ‘The Walking Dead’ producer is the latest Hollywood company to sign a pact with the generative AI firm.