The Loyalty Program Illusion: Why Points Don’t Equal Preference

Think your loyalty program builds brand love? Think again. This article breaks down how points-based systems inflate ROI while masking disengagement. Continue reading...

May 23, 2025 - 21:30
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The Loyalty Program Illusion: Why Points Don’t Equal Preference

Think your loyalty program builds brand love? Think again. This article breaks down how points-based systems inflate ROI while masking disengagement. Continue reading...