The ‘Caveman Method’ is the latest viral skincare technique. Experts say you should think twice

The cost of a multistep skincare routine can quickly add up. But have you ever wondered what would happen if you simply stopped? This weekend, a TikTok creator went viral for discussing her controversial “Caveman Method,” which she claims is helping restore her skin barrier after years of picking at her skin. In a video that has since racked up nearly 10 million views, Tia Zakher announced she had cut out everything from her beauty routine—even water. @tiazakher it’s SO tempting to not pick at it but so far so good

May 1, 2025 - 14:31

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The ‘Caveman Method’ is the latest viral skincare technique. Experts say you should think twice

The cost of a multistep skincare routine can quickly add up. But have you ever wondered what would happen if you simply stopped?

This weekend, a TikTok creator went viral for discussing her controversial “Caveman Method,” which she claims is helping restore her skin barrier after years of picking at her skin. In a video that has since racked up nearly 10 million views, Tia Zakher announced she had cut out everything from her beauty routine—even water.

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