Serving Now on Google: Today’s Specials, Live Tunes & Tasty Promos

The post Serving Now on Google: Today’s Specials, Live Tunes & Tasty Promos appeared first on Android Headlines.

May 15, 2025 - 10:06

Google often makes important changes to Search that help users in some way or another. Reports from a few days ago hinted that the tech giant is testing the Discussions tab within Google Search that lets users engage in conversation just like on Reddit. While that change mostly caters to users, Google’s new “What’s Happening” feature can be beneficial for food and drinks businesses.

Food and drinks businesses can highlight their daily specials with Google’s “What’s Happening” feature

Folks over at Search Engine Land first spotted Google’s announcement about “What’s Happening” for businesses. The announcement post for the feature came via Google Business Profile’s X handle.

In the post, the company noted, “We’re excited to announce a new way for restaurants and bars to highlight events, deals, and specials prominently at the top of your Google Business Profile. “What’s Happening” puts your timely updates, like “Today’s Special” or “Live Music on Saturday,” front and center!”

Google recommends that businesses make the most of the “What’s Happening” feature. Businesses can promote things like daily specials or upcoming live music events. It will first roll out for “single Food and Drink businesses” in the US, UK, Canada, Australia, and New Zealand. However, the company hasn’t given any launch timeframe as of now.

Google also says that businesses can control what will appear in the newly added “What’s Happening” feature. There are two ways to do it. First, businesses can manually make changes. If not, they can simply link their social media profile to automate the changes.

On the customer side, the new promos will appear under the “This week” block

For those curious, we’ve attached what Google’s new “What’s Happening” section would look like when a customer searches for a food or drinks business. It’s worth noting that the promos will be visible to customers under the “This week” label. Moreover, the tech giant also says it’s visible as the same block of information we generally get while searching for local businesses.

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