Apple Watch Shipments Declined 19% Year-over-Year in 2024 [Report]

Apple's smartwatch shipments dropped 19% year-over-year in 2024, according to the latest report from Counterpoint's Global Smartwatch Shipment Tracker for Q4. It's the second straight year Apple has seen an annual decline in smartwatch sales.The sharpest drop came from North America, Apple's most important region, which accounts for over half of its global smartwatch shipments. Declines were seen in nearly every other region, with India being the only market where Apple managed to grow.Counterpoint notes that Apple's share of the advanced smartwatch market slipped by eight percentage points compared to 2023. Q4 2024 also marked the fifth consecutive quarter of shipment declines for Apple Watch, even as rival brands saw gains in the high-end segment.Continue ReadingSpotlight Deal:New Powerbeats Pro 2 Wireless Earbuds On Sale for $199.95 [Lowest Price Ever]Share Article:Facebook, Twitter, LinkedIn, Reddit, EmailFollow iClarified:Facebook, Twitter, LinkedIn, Newsletter, App Store, YouTube

May 6, 2025 - 17:25

Apple Watch Shipments Declined 19% Year-over-Year in 2024 [Report]

Apple's smartwatch shipments dropped 19% year-over-year in 2024, according to the latest report from Counterpoint's Global Smartwatch Shipment Tracker for Q4. It's the second straight year Apple has seen an annual decline in smartwatch sales.

The sharpest drop came from North America, Apple's most important region, which accounts for over half of its global smartwatch shipments. Declines were seen in nearly every other region, with India being the only market where Apple managed to grow.

Counterpoint notes that Apple's share of the advanced smartwatch market slipped by eight percentage points compared to 2023. Q4 2024 also marked the fifth consecutive quarter of shipment declines for Apple Watch, even as rival brands saw gains in the high-end segment.

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