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5 Smart Ways to Win Over Conscious Consumers

Economist Diane Osgood explains how appealing to shoppers’ values—even in the age of high prices and tariffs—can make a difference.

May 14, 2025 - 14:08
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5 Smart Ways to Win Over Conscious Consumers

Economist Diane Osgood explains how appealing to shoppers’ values—even in the age of high prices and tariffs—can make a difference.

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