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Sorry, Sunday, you're not Honkai Star Rail's golden child anymore
If Honkai Star Rail drip marketing is the true indicator of character popularity, Fate/stay night’s Saber is coming for Sunday’s crown as the most anticipated character in Hoyoverse’s space-faring RPG. Since Honkai Star Rail released Saber’s drip marketing across its various social media accounts, the knight from another land has taken Instagram in particular by storm, earning over 271k likes. Honkai Star Rail’s Sunday, the previous reigning social media champion, only has 270k. A direct comparison is difficult because Sunday received both picture and reel drip marketing on Instagram, which, when combined, total nearly 500k likes, whereas Saber only received one post. Sunday’s drip marketing on both the English and Japanese Honkai Star Rail Twitter accounts still outperforms Honkai Star Rail Saber’s, but given that she’s a collab character, rather than a highly-anticipated, lore-relevant figure, these results are still impressive. Although a lot of Western fans are surprised at her popularity and the hype around the Honkai Star Rail Fate/stay night collaboration, the franchise has an enormous fan base worldwide. Continue reading Sorry, Sunday, you're not Honkai Star Rail's golden child anymore MORE FROM POCKET TACTICS: Honkai Star Rail codes, Honkai Star Rail tier list, Honkai Star Rail banners
If Honkai Star Rail drip marketing is the true indicator of character popularity, Fate/stay night’s Saber is coming for Sunday’s crown as the most anticipated character in Hoyoverse’s space-faring RPG.
Since Honkai Star Rail released Saber’s drip marketing across its various social media accounts, the knight from another land has taken Instagram in particular by storm, earning over 271k likes. Honkai Star Rail’s Sunday, the previous reigning social media champion, only has 270k. A direct comparison is difficult because Sunday received both picture and reel drip marketing on Instagram, which, when combined, total nearly 500k likes, whereas Saber only received one post.
Sunday’s drip marketing on both the English and Japanese Honkai Star Rail Twitter accounts still outperforms Honkai Star Rail Saber’s, but given that she’s a collab character, rather than a highly-anticipated, lore-relevant figure, these results are still impressive. Although a lot of Western fans are surprised at her popularity and the hype around the Honkai Star Rail Fate/stay night collaboration, the franchise has an enormous fan base worldwide.
