![[The AI Show Episode 144]: ChatGPT’s New Memory, Shopify CEO’s Leaked “AI First” Memo, Google Cloud Next Releases, o3 and o4-mini Coming Soon & Llama 4’s Rocky Launch](https://www.marketingaiinstitute.com/hubfs/ep%20144%20cover.png)
.jpg?#)
.png?#)
-Baldur’s-Gate-3-The-Final-Patch---An-Animated-Short-00-03-43.png?width=1920&height=1920&fit=bounds&quality=70&format=jpg&auto=webp#)
_Aleksey_Funtap_Alamy.jpg?width=1280&auto=webp&quality=80&disable=upscale#)
![‘Samsung Auto’ is an Android Auto alternative for Galaxy phones you can’t use [Gallery]](https://i0.wp.com/9to5google.com/wp-content/uploads/sites/4/2025/04/samsung-auto-12.jpg?resize=1200%2C628&quality=82&strip=all&ssl=1)
![Apple Taps Samsung as Exclusive OLED Supplier for Foldable iPhone [Report]](https://www.iclarified.com/images/news/97020/97020/97020-640.jpg)
![Apple's Foldable iPhone Won't Have Face ID for Under-Display Camera [Rumor]](https://www.iclarified.com/images/news/97017/97017/97017-640.jpg)
Deep Dive on Phonetic vs Semantic Search
Saw a viral post on Twitter comparing "Prashant" and "Croissant" and it got me thinking — how exactly does search work? What logic is behind it? Luckily, I follow Arpit who had already made a video breaking this down (I’ve linked that below). After watching it, I figured: why not try building something similar over the weekend? Surprisingly, it only took 2 hours because I already had a basic understanding of search algorithms. To really get into this, I had to go deeper — here’s what I found:
Saw a viral post on Twitter comparing "Prashant" and "Croissant" and it got me thinking — how exactly does search work? What logic is behind it?
Luckily, I follow Arpit who had already made a video breaking this down (I’ve linked that below). After watching it, I figured: why not try building something similar over the weekend? Surprisingly, it only took 2 hours because I already had a basic understanding of search algorithms.
To really get into this, I had to go deeper — here’s what I found:
