Mac Shipments Up 17% in Q1 2025 Fueled by New M4 MacBook Air [Chart]

Apple's Mac shipments rose 17% year-over-year in Q1 2025, contributing to a 6.7% increase in the global PC market to 61.4 million units, driven largely by the threat of US tariffs, according to Counterpoint Research's early data. Vendors rushed to ship PCs to the US before new duties hit, while demand for AI-powered computers grew as Windows 10 support nears its end.Apple's growth came from its new M4-based MacBook lineup, which hit the mark with buyers looking for AI-ready devices. Lenovo, holding the top spot in market share, saw an 11% rise in shipments, driven by its own AI-focused PCs and a broad product mix. HP and Dell followed with 6% and 4% growth, respectively, riding the wave of pre-tariff demand in the US. This rush tightened the major brands' hold on the market.Continue ReadingShare Article:Facebook, Twitter, LinkedIn, Reddit, EmailFollow iClarified:Facebook, Twitter, LinkedIn, Newsletter, App Store, YouTube

Apr 22, 2025 - 15:50

Mac Shipments Up 17% in Q1 2025 Fueled by New M4 MacBook Air [Chart]

Apple's Mac shipments rose 17% year-over-year in Q1 2025, contributing to a 6.7% increase in the global PC market to 61.4 million units, driven largely by the threat of US tariffs, according to Counterpoint Research's early data. Vendors rushed to ship PCs to the US before new duties hit, while demand for AI-powered computers grew as Windows 10 support nears its end.

Apple's growth came from its new M4-based MacBook lineup, which hit the mark with buyers looking for AI-ready devices. Lenovo, holding the top spot in market share, saw an 11% rise in shipments, driven by its own AI-focused PCs and a broad product mix. HP and Dell followed with 6% and 4% growth, respectively, riding the wave of pre-tariff demand in the US. This rush tightened the major brands' hold on the market.

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