Why Building New Blockchains Still Makes Sense in 2025

With dozens of Layer-1s and Layer-2s already on the market, it’s fair to ask: do we still need new blockchains? Short answer: absolutely. Long answer? Let’s talk about why blockchain is still one of the most powerful infrastructures being built — and why starting a new chain can be both a bold startup move and a smart corporate strategy. 1. Blockchain Isn’t a Hype Cycle — It’s Here to Stay The decentralization, transparency, and immutability that blockchain provides are not just buzzwords — they’re solving real problems. This is why national governments are experimenting with CBDCs, and why major enterprises are piloting blockchain-based systems in supply chains, identity management, and finance. We’ve moved well past "speculative phase" — blockchain is infrastructure. 2. A New Blockchain Can Be Both Ambition and Strategy Launching a chain can mean different things depending on who you are: For a solo developer or small team, it’s the ultimate builder’s playground — you’re not just shipping an app, you’re defining a whole environment. For companies, a custom chain or token can provide scalability, control, and flexibility that general-purpose chains don’t offer. Take the example from the article: WhiteBIT’s WBT coin. It's a native asset that goes beyond just exchange utility — it powers staking, user loyalty systems, and ecosystem incentives. It’s a great case study on how an exchange can evolve from a product into a broader blockchain-powered platform. 3. There’s Still Room — and Need — for Innovation Yes, Ethereum and Solana are dominant, but the space isn’t “solved.” We’re still working on: Better UX and onboarding Scalable infrastructure without trade-offs Cross-chain interoperability Real decentralization in governance These are open challenges — and building a chain focused on any of these can be both impactful and rewarding. Final Thoughts Blockchain tech has already proven its durability. What’s needed now is more focused, sustainable innovation. Whether you're a startup founder or a large company exec, building a blockchain isn't just still relevant — it's often the best way to create long-term value. And if you need inspiration, the article that sparked these thoughts does a great job at laying out current motivations and examples:

Apr 23, 2025 - 12:18

Why Building New Blockchains Still Makes Sense in 2025

With dozens of Layer-1s and Layer-2s already on the market, it’s fair to ask: do we still need new blockchains?

Short answer: absolutely.

Long answer? Let’s talk about why blockchain is still one of the most powerful infrastructures being built — and why starting a new chain can be both a bold startup move and a smart corporate strategy.

1. Blockchain Isn’t a Hype Cycle — It’s Here to Stay

The decentralization, transparency, and immutability that blockchain provides are not just buzzwords — they’re solving real problems.

This is why national governments are experimenting with CBDCs, and why major enterprises are piloting blockchain-based systems in supply chains, identity management, and finance. We’ve moved well past "speculative phase" — blockchain is infrastructure.

2. A New Blockchain Can Be Both Ambition and Strategy

Launching a chain can mean different things depending on who you are:

For a solo developer or small team, it’s the ultimate builder’s playground — you’re not just shipping an app, you’re defining a whole environment.
For companies, a custom chain or token can provide scalability, control, and flexibility that general-purpose chains don’t offer.

Take the example from the article: WhiteBIT’s WBT coin. It's a native asset that goes beyond just exchange utility — it powers staking, user loyalty systems, and ecosystem incentives. It’s a great case study on how an exchange can evolve from a product into a broader blockchain-powered platform.

3. There’s Still Room — and Need — for Innovation

Yes, Ethereum and Solana are dominant, but the space isn’t “solved.”

We’re still working on:

Better UX and onboarding
Scalable infrastructure without trade-offs
Cross-chain interoperability
Real decentralization in governance

These are open challenges — and building a chain focused on any of these can be both impactful and rewarding.

Final Thoughts

Blockchain tech has already proven its durability. What’s needed now is more focused, sustainable innovation. Whether you're a startup founder or a large company exec, building a blockchain isn't just still relevant — it's often the best way to create long-term value.

And if you need inspiration, the article that sparked these thoughts does a great job at laying out current motivations and examples: