Vision Pro Creator Taking Over Siri After Apple Intelligence Setbacks

Apple is reportedly shaking up its executive ranks, shortly after it delayed the personalized Siri features that it previewed at WWDC last year. Bloomberg's Mark Gurman today said that Vision Pro chief Mike Rockwell will be taking over the Siri team at Apple, which until now was led by Apple's artificial intelligence chief John Giannandrea. Apple CEO Tim Cook has apparently "lost confidence" in Giannandrea's ability to "execute on product development," but he will remain at the company for now to oversee artificial intelligence research and development in general. Vision Pro hardware engineer Paul Meade will be succeeding Rockwell as the head of Apple's spatial computing efforts, allowing Rockwell to focus entirely on Siri, according to the report. In his new role overseeing the Siri team, Rockwell will report to Apple's software engineering chief Craig Federighi, the report added.Related Roundup: Apple Vision ProTags: Apple Intelligence, Mark Gurman, SiriBuyer's Guide: Vision Pro (Buy Now)Related Forum: Apple Vision ProThis article, "Vision Pro Creator Taking Over Siri After Apple Intelligence Setbacks" first appeared on MacRumors.comDiscuss this article in our forums

Mar 20, 2025 - 17:42
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Vision Pro Creator Taking Over Siri After Apple Intelligence Setbacks
Apple is reportedly shaking up its executive ranks, shortly after it delayed the personalized Siri features that it previewed at WWDC last year.


Bloomberg's Mark Gurman today said that Vision Pro chief Mike Rockwell will be taking over the Siri team at Apple, which until now was led by Apple's artificial intelligence chief John Giannandrea. Apple CEO Tim Cook has apparently "lost confidence" in Giannandrea's ability to "execute on product development," but he will remain at the company for now to oversee artificial intelligence research and development in general.

Vision Pro hardware engineer Paul Meade will be succeeding Rockwell as the head of Apple's spatial computing efforts, allowing Rockwell to focus entirely on Siri, according to the report. In his new role overseeing the Siri team, Rockwell will report to Apple's software engineering chief Craig Federighi, the report added.
Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Buy Now)
Related Forum: Apple Vision Pro

This article, "Vision Pro Creator Taking Over Siri After Apple Intelligence Setbacks" first appeared on MacRumors.com

Discuss this article in our forums