How to Improve Website Speed with Image Optimization

Why Images Slow Down Your Website Images are the heaviest content on a website. They can make up to 70% of the total page size. If they are not optimized, this leads to: Slow page load times High bounce rates Lower rankings on Google Worse user experience (Core Web Vitals) Search engines, especially Google, prioritize fast websites. Image optimization is one of the most effective ways to improve the performance of your website.

Mar 8, 2025 - 10:01
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How to Improve Website Speed with Image Optimization

Why Images Slow Down Your Website

Images are the heaviest content on a website. They can make up to 70% of the total page size. If they are not optimized, this leads to:

  • Slow page load times
  • High bounce rates
  • Lower rankings on Google
  • Worse user experience (Core Web Vitals)

Search engines, especially Google, prioritize fast websites. Image optimization is one of the most effective ways to improve the performance of your website.