Google Made $200 Million with One Color Change—How Much Are You Leaving on the Table?

Google made $200 million more just by tweaking their link color. Sounds crazy, right? But color psychology in web design is that powerful. The question is: Are your colors helping or hurting your conversions? Dive into color psychology and learn how to apply it easily to boost engagement, trust, and conversions. Why Colors Matter in Web Design (More Than You Think) Colors are one of the first things visitors notice on a website. They instantly create impressions, trigger emotions, and influence decisions—often before a single word is read. So, let’s try something real quick:

Feb 15, 2025 - 08:15
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Google Made $200 Million with One Color Change—How Much Are You Leaving on the Table?

Google made $200 million more just by tweaking their link color.
Sounds crazy, right? But color psychology in web design is that powerful.
The question is: Are your colors helping or hurting your conversions?
Dive into color psychology and learn how to apply it easily to boost engagement, trust, and conversions.

Why Colors Matter in Web Design (More Than You Think)

Colors are one of the first things visitors notice on a website.

They instantly create impressions, trigger emotions, and influence decisions—often before a single word is read.

So, let’s try something real quick: