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Why Some Shopify Discount Apps Hurt Your Profits (And How to Avoid Them)
Most Shopify merchants assume that discount apps will boost their revenue. But what if the wrong app is actually draining your profits instead? Not all discount strategies are built the same. Some discount apps train customers to wait for sales, slash margins unnecessarily, or apply rigid discounts that don’t align with business goals. If you’re serious about increasing AOV (Average Order Value) and repeat purchases without sacrificing profits, you need a smarter approach.
Most Shopify merchants assume that discount apps will boost their revenue. But what if the wrong app is actually draining your profits instead?
Not all discount strategies are built the same. Some discount apps train customers to wait for sales, slash margins unnecessarily, or apply rigid discounts that don’t align with business goals.
If you’re serious about increasing AOV (Average Order Value) and repeat purchases without sacrificing profits, you need a smarter approach.
