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Spotify says it has paid $100M+ to podcast publishers and creators since January 2025 via a new creator program based on Premium subscriber video engagement (Jessica Testa/New York Times)
Jessica Testa / New York Times: Spotify says it has paid $100M+ to podcast publishers and creators since January 2025 via a new creator program based on Premium subscriber video engagement — The audio platform has branched out to video and has paid more than $100 million to podcast publishers this year as the war for creator talent heats up.
Jessica Testa / New York Times:
Spotify says it has paid $100M+ to podcast publishers and creators since January 2025 via a new creator program based on Premium subscriber video engagement — The audio platform has branched out to video and has paid more than $100 million to podcast publishers this year as the war for creator talent heats up.
