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Analysis: Meesho accounts for ~37% of India's e-commerce orders, but only 8% to 9% of the sector's total value due to the small average transaction size (Manish Singh/India Dispatch)

Manish Singh / India Dispatch: Analysis: Meesho accounts for ~37% of India's e-commerce orders, but only 8% to 9% of the sector's total value due to the small average transaction size  —  A $4.5 sari reveals the ruthless arithmetic behind Meesho's assault on India's e-commerce hierarchy  —  At just $4.5, a modest sari sold …

Apr 28, 2025 - 09:20
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Analysis: Meesho accounts for ~37% of India's e-commerce orders, but only 8% to 9% of the sector's total value due to the small average transaction size (Manish Singh/India Dispatch)

Manish Singh / India Dispatch:
Analysis: Meesho accounts for ~37% of India's e-commerce orders, but only 8% to 9% of the sector's total value due to the small average transaction size  —  A $4.5 sari reveals the ruthless arithmetic behind Meesho's assault on India's e-commerce hierarchy  —  At just $4.5, a modest sari sold …

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